Ai Might Be Writing Websites Just For You
Mutiny is among a growing number of startups that use AI to customize sites for specific readers. The company claims its technology learns from user activity and can even rewrite website copy. “Brands can tailor individual messages to customers using the language the customers prefer,” Assaf Baciu, the chief operating officer of Persado, a company that uses AI to generate personalized web copy, told Lifewire in an email interview. “This gives them the ability to scale that’s only possible with AI....